FleishmanHillard and BlueCurrent Hong Kong Win Gold Award

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FleishmanHillard and BlueCurrent Hong Kong won the Marketing Magazine’s PR Gold Award in the Best Employee Engagement/Internal Communications category for the Janssen “I Am Janssen. I Am Integrity” campaign. Check out the full list of finalists here:

BlueCurrent Shines in 3 Major Awards Programs

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The BlueCurrent Group Hong Kong and Japan won three SABRE Awards among a record-setting of 1,400 entries across the Asia-Pacific region in 2014.

SABRE Winners 2014

  • CONSUMER PRODUCTS: Gillette Kiss or Not, P&G with BlueCurrent Group Japan
  • EMPLOYEE COMMUNICATIONS: I AM JANSSEN. I AM INTEGRITY., Janssen Asia Pacific with FleishmanHillard & BlueCurrent Group Hong Kong
  • FOOD AND BEVERAGE: Lipton Warms Up A Culture, Unilever Japan with BlueCurrent Group Japan

In addition, BlueCurrent Hong Kong has been advised that two events conducted in close collaboration with FH teams in Hong Kong, Manila and India, are Finalists in The Marketing Events Awards: Best Event for the Press/Media for City of Dreams/Nobu Hotel Manila and Best Use of Social Media for the UN Foundation, India +Social Good event.

Amex & Foursquare partnership rewards users for social media publicity. But is this a good thing?

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…” There are more and more rewards being given out to users for interacting with a brand on social media. A few months ago, there was a surge in companies offering incentives for people to “Like’ their Facebook page,” noted James Hacking, Vice President of BlueCurrent Hong Kong – a specialist agency under Fleishman Hillard focusing on social media, search, and public relations that falls…[read more]